Planning & direction
Monthly content planning gives your channels a clear direction. Growth and Signature include monthly content strategy, with performance recommendations to help shape what comes next.
Thoughtful content, a consistent presence and a dental insider’s perspective. Lumora & Co helps dental practices share the people, treatments and care behind their work.

KEIRA PENNEY FOUNDER & CONTENT CREATOR
DENTAL KNOWLEDGE. A PERSONAL APPROACH.
I’m Keira Penney, founder of Lumora & Co and a GDC-registered dental nurse. I understand the terminology, the treatments and the rhythm of a busy practice. That background helps me turn your everyday work into approachable content for your patients.
Your social media should feel like your practice. Whether you want to introduce your team, explain a treatment or share a behind-the-scenes moment, the focus is on content that reflects your personality and the care you provide.
Meet the person behind LumoraWHAT MANAGEMENT INCLUDES
Monthly content planning gives your channels a clear direction. Growth and Signature include monthly content strategy, with performance recommendations to help shape what comes next.
Static posts, carousels, captions and short-form video bring your practice to life. Scheduling is included in each package. Essentials covers Instagram with Facebook cross-posting; Growth and Signature also include TikTok.
Essentials includes a basic monthly analytics snapshot. Growth and Signature include a full monthly report and recommendations, so you can understand how your content is performing.
CONTENT WITH PERSONALITY
Dental content can do more than announce a service. Team introductions help patients recognise a familiar face. Treatment explainers make unfamiliar procedures easier to understand. Everyday practice moments give your channels a more personal feel.
I create dental Reels and TikToks, educational posts, team content, treatment content and behind-the-scenes stories. Patient stories are shared with appropriate consent and care for confidentiality.
Essentials uses suitable photos and videos supplied by your practice. On-site filming is available separately with Essentials and Growth; Signature includes one monthly filming session of approximately 2–3 hours, plus editing of the content captured.
YOUR LEVEL OF SUPPORT
8 pieces of content per month, including up to 2 Reels or short-form videos. Instagram management and Facebook cross-posting for a consistent presence using practice-supplied content.
12 pieces per month, including up to 5 Reels or TikToks, plus up to 8 Story frames. Instagram, Facebook and TikTok, supported by a monthly content calendar, strategy and reporting.
16 pieces per month, including up to 8 Reels or TikToks, plus up to 12 Story frames. Regular on-site filming, Google Business Profile content and priority support alongside social media management.
Videos are included in each monthly content total. Content is adapted across the channels in your package; Story frames are counted separately. Every package is quoted after enquiry.
Compare full package details and optional extrasLET’S WORK TOGETHER
Travel within 35 miles of Swindon is included with content filming sessions. An additional travel fee may apply further afield and will be agreed in advance.
Essentials includes Instagram management and Facebook cross-posting. Growth and Signature include Instagram, Facebook and TikTok. Compare what each package includes.
Yes. Essentials uses suitable photos and videos supplied by your practice. On-site filming can be quoted separately for Essentials and Growth; Signature includes one monthly session of approximately 2–3 hours.
Yes. Lumora is based in Swindon and works with dental practices across Wiltshire, Oxfordshire, Gloucestershire and Berkshire. Travel within 35 miles of Swindon is included with filming sessions; any additional travel fee is agreed in advance. Enquiries from further afield are welcome.
Every package is quoted after enquiry, based on the support your practice needs. Send your location, current social channels and preferred package, and let me know whether you need management, filming or both.
Essentials includes a basic analytics snapshot. Growth and Signature include a full monthly report and recommendations to help you understand performance and plan future content. The results in the portfolio relate to specific accounts and periods; they do not guarantee future performance.
WORK WITH LUMORA
Based in Swindon, I work with dental practices across Wiltshire, Oxfordshire, Gloucestershire and Berkshire, and welcome enquiries from further afield. Wherever your practice is based, let’s chat about how I can support you.
hello@lumoraandco.uk